Services
Business Devlopment
Analyzing potential growth opportunities
Conducting research, evaluating feasibility, and developing business cases
Supporting and monitoring the implementation of growth opportunities
coordinating with different functions, managing risks, and measuring performance
Building and maintaining relationships with internal and external stakeholders
communicating effectively, providing value, and resolving issues
Leveraging the power of technology
using tools such as data analytics, CRM systems, social media, or AI to generate insights, optimize processes, and create innovative solutions
Organic Social Media Management
Lead Generation and Nurturing
Identification, acquisition, and cultivation of potential customers (leads) by strategically creating and sharing relevant content, engaging with prospects, and fostering relationships to guide them through to convert them into loyal customers
New Market Activation
Introducing a product or service to a new market using social media and organic marketing techniques
Marketing Reporting and Data Analysis
Collecting, analyzing, and interpreting data from social media and organic marketing campaigns to measure their effectiveness
Social Media Management
Creating, scheduling, and managing social media content to achieve marketing goals
Online Reputation Management – Influencing, improving, and protecting your brand’s image and reputation on free social media platforms
WEBSITE DEVELOPMENT
Website Strategy
Planning and executing a website that supports and enhances a company’s brand, products, services, and values, and that meets the expectations and preferences of its target audience
Website Accessibility
Designing and developing websites that are usable by people with diverse abilities, needs, and preferences
Roadmapping
Designing and developing a website that supports and enhances a business or product vision, by using a roadmap to communicate the objectives, scope, and schedule of the website project to stakeholders
UX Audit
Comprehensive evaluation of its user experience, identifying strengths, weaknesses, and areas for improvement in terms of usability, accessibility, design, and overall user satisfaction
Customer Journey Mapping
Visually representing and understanding the various touchpoints and experiences a user goes through while interacting with the website
User Research
Learning about the target users of a website, including their behaviors, needs, pain points, motivations, and feedback
Content Strategy & Design
Aims to create useful, usable, and engaging content that solves problems and achieves goals
Development
Building and programming a collection of web pages and functionalities to create a functional and interactive website
EMAIL MARKETING
Email Newsletters
Email communications that are sent regularly to a list of subscribers who have voluntarily signed up, and that contain information and details related to a certain topic, product, or service
Acquisition Emails
Emails that are sent to prospects with whom you don’t have an existing relationship, with the goal of converting them into customers
Retention Emails
Emails that are sent to existing customers with the goal of keeping them engaged and coming back for more
Promotional Emails
Targeted marketing messages sent to subscribers or customers with the intention of promoting products, services, discounts, or special offers to drive sales and increase brand awareness
SEARCH ENGINE OPTIMIZATION
On-page SEO
Implementing optimization techniques on your website’s individual pages to improve the visibility and search engine rankings
Off-page SEO
Increasing the authority and popularity of your website by earning links, mentions, and shares from other reputable sources on the web
Technical SEO
Improving your website’s structure, speed, security, and compatibility to make it easier for search engines to crawl, index, and rank your pages
Keywords Targeting
Selecting certain words or phrases relevant to the product or service on your website and ad copy to achieve a top listing in the search engines.
FUNNELS
Simple opt-in funnels
Using lead generation methods that use a landing page to persuade a visitor to sign up for an email list by providing a free gift or benefit
Lead magnet funnels
Using a series of steps that guide visitors through the process of providing their contact information in exchange for a lead magnet
Sales funnels
Using a systematic series of steps and touchpoints designed to guide potential customers through the buying process, from initial awareness to final purchase, with the aim of maximizing conversions and revenue.
Webinar funnels
Using a series of steps and promotional efforts to drive registrations for a live or recorded online seminar, typically used for educational purposes, lead generation, and sales conversions
E-commerce funnels
Using a visual representation of the customer journey, depicting the sales process from awareness to purchase in an online store
QUALIFIED LEAD GENERATION
Lead scoring
Automating lead generation tasks with software to save time, resources, and improve efficiency.
Lead nurturing
Engaging and interest leads by providing relevant information and resources.
Lead segmentation
Grouping leads by characteristics or interests for tailored marketing messages and better targeting.
Lead automation
Saving time and resources by automating lead generation tasks.
BRANDING & VISUAL STYLE
Personal Branding
Brand strategy
To define your personal brand, including your unique value proposition, target audience, and messaging.
Content creation
Creating content that aligns with your personal brand, such as blog posts, social media posts, and email newsletters.
Design
Formulating a visually appealing and consistent brand identity, including your logo, website, and social media graphics.
Public relations
Helps you get positive media coverage for your personal brand.
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